$942B
The annual gap between what nature needs and what it receives. It grew $200B in four years despite global pledges.
The funding gap is real; the money to close it, too.
92%
Of Americans support the Endangered Species Act. Most people want to help the planet. The problem is affordability.
$0
What it costs to make commerce work for nature too. SD makes the funds available.
An opportunity in every purchase.
Commerce features costs. Most of the time, all you need is the product.
Sustainable Discounts™ redirects up to 40% of what you pay.
Step 1
SD makes visible up to 40% of what you pay.
Step 2
Shoppers and brands make the call.
Step 3
Shopper saves. Brand earns more. Nature gets funded. Automatically.
Three winners; one solution.
Brands
Recover pricing control and improve profits.
Offer shoppers a real discount on your direct channel. Earn a conservation story no marketplace can replicate.
Shoppers
Same product; better price.
A verified conservation contribution included. You decide how much of your discount goes to you and how much supports the planet.
Independently validated
- Earthshot Prize 2025 - Nominated
- GEF and World Bank - Currently in due diligence
- Change100 Winner 2026 - Top Impact Startup to Watch
- Cornell University Life Changing Labs - Accelerator Winner, Summer 2024
- Panthera - Stewardship partner for the pilot phase
- Terrasos - Stewardship partner for the pilot phase
Real Shoppers. Real Value for Brands: Early Results Confirm Our Potential
60,000+ consumer interactions across 10 stores in the USA, UK, and Colombia.
32% cart conversion rate uplift for brands using SD.
38% of available pools voluntarily redirected to conservation. The default was 30%.
No reward was offered. When the choice was transparent, people chose the planet.